Donald Trump’s Top 10 Rules for Success

Dear Reader,

In 2004, when Donald Trump and I first got together, we found out we shared the same concerns. We joined forces as teachers because we both had rich dads who were our teachers. 

We believe in financial education. 

We believe it is time to get smart with your money.

We believe you must become rich rather than count on the government and politicians to care for you and your money.

Starting a business can be a rocky endeavor, with a lot of risk and instability. Yet, successful entrepreneurs are able to take chaos and make it into a thriving business that provides stability for many working families.

Below are the 10 rules for success that I learned from my friend and President of the United States, Donald Trump:

#1  Don’t Do it for the Money

My rich dad often said, “If you gave everyone in the world a million dollars and told them they had a year to spend all of it, most people could complete that task.

“Yet if you asked everyone in the world, ‘Starting with nothing, can you acquire a million dollars in a year?’ only a very few could. And the few would probably be entrepreneurs.”

The world can use a lot more people who can create wealth and, in the process, solve many of the challenges we face. That’s what it will take. True entrepreneurs will seldom do it for the money. They nearly always have a higher calling. 

#2  Never give up

When I left the Marine Corps, my rich dad recommended that I get a job that taught me to sell. He knew I was shy and that learning to sell would help me succeed. For two years, I was the worst salesman in the company. My tendency was to blame my failure on the economy, the product I was selling, or even the customers. 

To learn to sell, I had to face the pain of disappointment. But I learned that in order to become successful, learning to sell would be a life-long asset for me. And no matter what, I wasn’t willing to give up. 

Only those who have the courage and the tenacity to never give up in the face of setbacks and other obstacles will achieve success.

#3  Be into the Details

The most successful entrepreneurs in the world are those that know how to pay attention to the little details.

I’m not talking about the little details in your business, such as the expenses, who is excelling as an employee (and who’s not), trends in sales, and more. Those details are important, and you can’t be a successful entrepreneur without paying attention to them. But everyone has to pay attention to those details in business, or they’ll go under.

I’m talking about the little details that separate a good business from a great business — the little details of life…and the opportunities that they bring.

Too many entrepreneurs think small and fail to focus on the little things that count. 

#4  Be Totally Focused

If you want to be a successful entrepreneur, however, you have to learn to F.O.C.U.S. Simply, this means Following One Course of action Until Successful. This takes time and effort, and strength of character.

At the end of the day, the difference between a successful entrepreneur and a wannabe entrepreneur is F.O.C.U.S. Many wannabe entrepreneurs are looking to get rich quick. So, when one avenue doesn’t pan out, they move onto the next. The problem is they are never successful because they never put in the time and effort required to be so.

#5  Get Great Employees

The Marine Corps taught me that the mission of the organization starts at the core, in the soul of the organization. Without integrity to a mission, an organization does not have a soul.

The Rich Dad Company team practices what we preach and lives our company mission. All employees are encouraged to start their own business or investment portfolios so that one day they can leave the company for good. 

We do not just want loyal employees. We want loyal employees who have a plan to become financially free and leave the company. 

We do not want our good workers to leave, but we celebrate they’re becoming financially free because that is the mission of The Rich Dad Company.

#6  Work Hard

Many people want to become rich and successful—as long as they don’t have to work too hard. But the fact is that if “get rich quick” schemes worked, then everyone would be doing them and everyone would be rich. 

Most people, once they discover that accomplishing their dreams is going to involve some hard work and sacrifice, sadly, they give up. They settle for something less, something easier, something “more reasonable.” 

It takes hard work AND a financial education to get rich.

#7  Follow Your Instincts

Rich dad once told me that, “Sometimes well-intentioned people will lead you in the wrong direction, but they’ll provide opportunities to learn. Other times, you’ll make good decisions and your journey will go a little smoother.” 

“What’s the biggest investment mistake you ever made?” I asked him. 

He laughed and said, “I’ve been asked this before, and out of all the mistakes I’ve made, the biggest one was trusting myself too early. Because when you’re starting a new venture with little or zero experience, there’s a lot of fear and anxiety involved. So oftentimes, you default to your gut feeling. Which is fine if you have the knowledge and experience to back it up. But when you know nothing, your gut feeling can get you in trouble.” 

It took many years, many deals, many mistakes for me to get to the point where my gut instinct was trained to help me make deals. And even then, I still make mistakes or misjudgments all the time. 

What saves me is my due diligence.  When I’m looking at a new opportunity, I get so detailed and tedious that it forces me to take feelings out of the decision and assess the deal for its real value. 

#8  Believe in Yourself

As you may know, I believe that anyone can take control of their financial future—if they are willing to learn, take action, make mistakes, learn from those mistakes, and remain unstoppable. I’ve proven that a not-so-school-smart kid from Hilo, Hawaii could beat the odds, and I know you can, too.

Tomorrow, listen to yourself as you talk to people throughout the day. How do you sound to others? Determined? Tentative? Do you believe what you are saying? Or do you sound like you don’t believe in yourself?

The best way to get what you want is to believe you can get it. Thoughts are powerful. 

#9  Have a Messy Desk

My friend and President of the United States says it’s important to have a messy desk. Most gurus would advise against this—they say a messy desk is distracting. But what he says about a messy desk makes sense to me. There’s no one way to be successful in life and in business. If a messy desk is a distraction for you, then don’t have a messy desk. 

But to become a successful entrepreneur I believe that starts with understanding that your #1 job is to work on the business, not in it. That means you must become a master of systems, managing them, and knowing when to implement new ones—not worrying about a messy desk.

#10  Love What You Do

There is nothing more liberating than doing what you love. It breaks our heart when we meet people every day who absolutely despise their careers. Even worse than that is when we meet people who are considered incredibly successful but who are completely miserable. They are trapped in their career because of the money but are riddled with stress and unhappiness because they lack passion. 

Surrounding ourselves with our passions is the number-one way to live a truly free and fulfilling life. As an entrepreneur, you’ll have tough times if you aren’t passionate about what you’re doing.


Robert Kiyosaki

Robert Kiyosaki
Editor, Rich Dad Poor Dad Daily

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Robert Kiyosaki

Robert Kiyosaki, author of bestseller Rich Dad Poor Dad as well as 25 others financial guide books, has spent his career working as a financial educator, entrepreneur, successful investor, real estate mogul, and motivational speaker, all while running the Rich Dad Company.

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